No-Brown Days: A Simple Time Blocking Strategy for Women Entrepreneurs

Time Blocking Your Time Off: The Power of No-Brown Days

Have you ever looked at your calendar and seen a swirl of chaos—meetings crammed between admin tasks, client calls spilling into your "me time," and no clear boundaries between work and life? That’s what I call a brown day.

Brown days happen when every type of activity—working on your business, working in your business, and personal time—gets jumbled together, leaving you frazzled, reactive, and stuck in the solopreneur grind. But there’s a way to break free, and it’s all about the concept of no-brown days.

The concept of no-brown days is inspired by Wayne Cotton, CLU, who uses it to help financial professionals structure their time for clarity and success. As the Get It Done Diva, I’ve adapted this method for women entrepreneurs and solopreneurs to create focus, balance, and momentum in both business and life.

What Are No-Brown Days?

No-brown days are a time management strategy where you dedicate specific days to specific types of activities. Instead of juggling everything at once, you structure your week with purpose.

Here’s how it works:

1. Color-Code Your Days: Assign a color to each type of activity:

   • Blue Days: Work on your business. Focus on strategic planning, marketing, and developing new products or services.
   • Green Days: Work in your business. Dedicate these days to serving clients, managing admin tasks, and daily operations.
   • Personal Days: Block off time for self-care, family, and anything that recharges you.

2. Eliminate Brown Days: Brown days happen when everything is jumbled together, making you feel reactive and overwhelmed. The goal is to shift toward clear, color-coded days.

3. Move From Solopreneur to CEO: No-brown days help you prioritize the tasks that grow your business, empowering you to work smarter, not harder.

Why No-Brown Days Work

The genius of no-brown days lies in their simplicity. By structuring your time intentionally, you:

• Improve focus by dedicating each day to a specific type of activity.
• Reduce stress by creating clear boundaries.
• Achieve work-life balance with regular personal days.
• Shift your energy toward growth-oriented tasks that elevate your business.

From Solopreneur to CEO

One of the biggest benefits of no-brown days is the shift from solopreneur to CEO. As you spend more time working on your business and less time in the weeds, you’ll create space for growth and long-term success.

How to Implement No-Brown Days

1. Assess Your Current Schedule: Look at your week. How much time is spent working on your business versus in it? How many personal days are you taking?
2. Design Your Ideal Week: Use your planner to create a blueprint for blue, green, and personal days.
3. Block Your Time: Add color-coded time blocks to your calendar, using tools like the Daily Momentum Book and Planner.
4. Stay Flexible: Life happens. If your personal day falls through, shift it to another day to maintain balance.

A Path to Work-Life Balance: Plan Your Year With Clarity

If you’re ready to take your planning to the next level, join me as a VIP at the Ignite 2025 Annual Retreat. On the Bonus Spa Day, we will dive deep into designing no-brown days. Together we will map out your ideal year using giant wall calendars, blocking out personal days, vacations, and strategic workdays first. Inspired by Wayne Cotton’s principles, we’ll design your Ideal Year, Ideal Week, and Ideal Day for clarity and success.

• A clear plan for an ideal week and ideal day.
• Strategies to align your schedule with your long-term goals.

Take Action Today

Ready to embrace no-brown days? Start now with these steps:

1. Open your planner and color-code your upcoming week.
2. Dedicate at least one day this week to working on your business, one to working in it, and one to personal time.
3. Use the Daily Momentum Book and Planner to stay consistent and aligned with your goals.

No-brown days aren’t just a time management strategy—they’re a game-changer for women entrepreneurs who want to thrive. Let’s start creating a business and life you love, one color-coded day at a time.